Branding done different
Gone are the days of DIY’ing your brand or spending hours on Canva creating a logo, only for it to look like everyone else’s. At Westerly, you’re guaranteed to walk away with a brand identity that is backed by strategy, driven by purpose, and designed with your goals at the forefront.
Branding and design that actually makes sense for you and your business.
BRAND IDENTITY
Stand out in your industry, attract dreamy clients, create a meaningful customer experience, and tell your brand story with this fully customized service.
BRAND IDENTITY + WEBSITE
Uplevel your new brand identity with a customized, SEO-optimized website that converts leads, establishes brand recognition, and generates income.
GRAPHIC DESIGN
For all other services that fall outside of a brand package, this service provides top-tier graphics that effectively reach your business goals.
Brand Identity
BECAUSE YOUR BRAND IS MORE THAN JUST A LOGO
Goodbye DIY and Canva-built brands. With this service, you will receive a fully customized brand identity that is built on creative direction and strategy. Together, we’ll dive deep into a thorough and intentional branding process that will produce results sure to reach your target audience, set you apart in your industry, and take you from amateur to high-end professional.
WHAT’S INCLUDED:
Creative direction and brand strategy
Access to your customized client portal
1:1 Strategy sessions
A fully customized logo suite
Color palette + typography pairings
Video tutorials and a 35+ page brand manual
THIS IS FOR ME!
Brand Identity + Website
TAKE YOUR BRAND TO THE NEXT LEVEL
Take your new brand identity to the next level with a custom website that is optimized, functional, and ready to convert new leads. With this package, you’ll ensure that you’re creating the best possible experience for your customers while positioning yourself as the expert.
WHAT’S INCLUDED:
Everything from the brand identity package
Access to your customized client portal
1:1 Web strategy sessions
5-page website built on Squarespace or Showit
Basic SEO
Responsive design for mobile and desktop
Optional professional copywriting
Website manual + video trainings
1-Week of support post project completion
THIS IS FOR ME!
LOOKING FOR SOMETHING ELSE?
If your design needs fall outside of a brand package, I also offer graphic design services. Inquire today to learn more.
FAQs
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Projects are typically booked 1-2 months in advance. Once your customized contract is signed and your project deposit is paid, you'll then be added to my calendar with a start date.
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Each project is different and depends on the scope of the work. However, for brand identity, the typical timeline is between 4-6 weeks and for brand identity + website design, 6-8 weeks. If you have deadlines, I'll be sure to factor that into your customized project plan.
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To ensure our visions and values align, please schedule a 30-min Intro Call, free of charge. The purpose of this call is to learn about your project, discuss your unique goals, go over my process, talk about timelines and budget, and give you an opportunity to ask any questions.
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The investment for each project varies depending on the scope of work and project requirements. However, brand identity projects start at $3,000 and brand identity + website packages start at $6,000. Each project comes with a customized proposal based on your budget and specific needs.
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Yes! Each project has the ability to be customized with a payment plan. If you decide to do a payment plan, your payments will be split up with the initial deposit serving as your first payment.
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My goal as your designer is to always provide you with design solutions that are backed by strategy, evolving from a holistic and in-depth process that involves extensive research and creative direction. Because of this, I don't design stand-alone brand elements such as logos.
Logos are only one small piece of the brand puzzle and to plan for long-term business success, I always recommend a brand identity package as a starting point. -
It's not a common occurrence for clients to request refunds. As a professional designer with over 10+ years of experience, I am highly qualified to understand and execute your design needs. Because of this, I do not offer refunds.
That being said, I do offer a guarantee that throughout our time working together, you'll be involved every step of the way from start to finish to ensure that you're feedback is heard and that your expectations are being met. -
Yes! After we've established and perfected your brand, I offer on-going design services to ensure that you feel supported in your business journey. Examples of these services include social media graphics, website graphics, marketing collateral, and more.
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I completely understand, trying to choose the right designer in an overly-saturated market can be overwhelming and you might be asking yourself "why should I work with Westerly?." I want you to feel welcomed, supported, and confident in working with me.
With each project, I provide a high-level of care and attention to detail, all with your unique goals and needs at the forefront of each decision. My goal is to ensure that you receive high-quality, strategy-backed design that sets you up for long-term success and also to put you at ease knowing that after we've finished working together, you'll know exactly how to effectively and confidently use your branding.